Strategy & Marketing
Creative & Production
Events & Community
Partnerships
Photographer: Hailey Heaton
Creative Direction: Kabi NYC
Styling: Claire Lemaigre
Models: Georgia Moot & Jake Booth
Support: Lina Nguyen & Kevin Tecson
Production & Creative: Sesame Projects
Special Thanks: Park At Kims, Dashwood Books & Lovely Day
Sesame Projects served as executive producer on the SS26 lookbook shoot for nanamica. Shot on location in New York City at Park at Kims, Lovely Day and Dashwood Books, the campaign featured the Alpha Dry and Polyester Twill collections — two of nanamica's signature fabrics that sit at the intersection of technical performance and understated style.
We worked closely with photographer Hailey Heaton and stylist/creative director duo Claire Lemaigre and Kei Saito of Kabi NYC to bring the collection to life in spaces that felt natural to the nanamica world — a neighborhood coffee shop, a staple restaurant of Nolita and a beloved art bookstore, all deeply connected to New York's downtown creative community. The result is a lookbook that is true and easygoing, the kind of images that reflect how nanamica's clothes actually fit into a life.